Beyond me but the shots look good, if a bit squarer & more flat-topped than the KAMAZ.

Recently saw the International Acco truck in 1/35 as used by the Australian Army on BNA .
The ACCO F.1 looks like a really nice kit ... But, yeah, $156 is a bit steep for a truck
Still, not much more expensive than the $100(+/-) of the Trumpeter 1/35 M1078 LMTV Standard Cargo when it came out - in "real, what your dollar could buy" terms (it's still in the $90+ RRP range).